--- title: Rocket.chat Leverages CloudSmart to Drive AWS Marketplace Success description: Rocket.chat engaged CloudSmart to provide a comprehensive approach to AWS Marketplace. image: https://www.cloudsmart.global/hubfs/CloudSmart%20-%20Rocket.chat%20-%20Customer%20Success.png --- [![CloudSmart logo](https://www.cloudsmart.global/hubfs/FullColor250.png)](https://www.cloudsmart.global) - [SOLUTIONS](https://www.cloudsmart.global/solutions) - [AWS Marketplace Onboarding](https://www.cloudsmart.global/solutions/aws-marketplace-onboarding) - [AWS Marketplace GTM Enablement](https://www.cloudsmart.global/solutions/aws-marketplace-gtm-enablement) - [AWS Co-sell Strategy](https://www.cloudsmart.global/solutions/aws-marketplace-co-sell-strategy) - [AWS Well-architected Reviews](https://www.cloudsmart.global/solutions/aws-well-architected-reviews) - [PRODUCTS](https://www.cloudsmart.global/products) - [AWS Marketplace Analytics - CloudSmart Insights](https://www.cloudsmart.global/products/cloudsmart-insights) - [CloudSmart Storefront](https://www.cloudsmart.global/products/storefront) - [CloudSmart Managed SaaS](https://www.cloudsmart.global/products/managed-saas) - [AWS](https://www.cloudsmart.global/aws) - [EdTech Engagement Initiative](https://www.cloudsmart.global/aws/edtech-engagement-initiative) - [European Sovereign Cloud Acclerator](https://www.cloudsmart.global/aws/european-sovereign-cloud-accelerator) - [INDUSTRIES](https://www.cloudsmart.global/industries) - [EdTech](https://www.cloudsmart.global/industries/edtech) - [GovTech](https://www.cloudsmart.global/industries/govtech) - [DefenseTech](https://www.cloudsmart.global/industries/defensetech) - [CUSTOMER SUCCESS](https://www.cloudsmart.global/customersuccess) - [Customer Stories](https://www.cloudsmart.global/customersuccess) - [Resources](https://www.cloudsmart.global/resources) [CONTACT](https://www.cloudsmart.global/contact) customer success # Rocket.chat Leverages CloudSmart to Drive AWS Marketplace Success Rocket.chat engaged CloudSmart to provide a comprehensive approach to AWS Marketplace. [CloudSmart](https://www.cloudsmart.global/blog/author/cic-editorial-team) Feb 8, 2025 [mailto:?subject=Check%20out%20https://www.cloudsmart.global/blog/rocket.chat-leverages-cloudsmart-to-drive-aws-marketplace-success&utm_medium=social&utm_source=email%20&body=Check%20out%20https://www.cloudsmart.global/blog/rocket.chat-leverages-cloudsmart-to-drive-aws-marketplace-success&utm_medium=social&utm_source=email](mailto:?subject=Check%20out%20https://www.cloudsmart.global/blog/rocket.chat-leverages-cloudsmart-to-drive-aws-marketplace-success&utm_medium=social&utm_source=email%20&body=Check%20out%20https://www.cloudsmart.global/blog/rocket.chat-leverages-cloudsmart-to-drive-aws-marketplace-success&utm_medium=social&utm_source=email) [customer success](https://www.cloudsmart.global/blog/tag/customer-success) ![Rocket.chat and CloudSmart](https://www.cloudsmart.global/hubfs/CloudSmart%20-%20Rocket.chat%20-%20Customer%20Success.png) Rocket.chat is empowering organizations to own their conversations by developing the world’s most flexible and secure open source communications platform. CloudSmart empowers Rocket.chat's AWS Marketplace presence.     ## Overview: Through this collaboration, Rocket.chat leveraged CloudSmart's expertise to streamline access to their services and support via the AWS Marketplace, offering a comprehensive approach that empowers organizations to own and manage their conversations effectively and securely. This partnership enhanced flexibility and security in communication solutions, providing a significant advantage in the marketplace. ## Customer Challenge: Rocket.chat, a leading open-source communications platform, sought to expand its reach and empower organizations to take control of their communications. To achieve this, they needed to enhance their presence on the AWS Marketplace. ## Partner Solution: Rocket.chat partnered with CloudSmart, a company with deep expertise in AWS Marketplace and co-sell engagement, to achieve these goals. ### Solution Overview: ### ![CloudSmart Marketing AI Gen](https://www.cloudsmart.global/hs-fs/hubfs/CloudSmart%20Marketing%20AI%20Gen.png?width=300&height=392&name=CloudSmart%20Marketing%20AI%20Gen.png) Rocket.chat created a new GTM strategy centered around the AWS Marketplace. Rocket.chat turned to CloudSmart to expand Co-sell engagement in Amazon Partner Customer Engagement (ACE) and to provide a curated sales journey through the AWS Marketplace.   **CloudSmart Insights** is an AWS Marketplace Sales Intelligence Dashboard that simplifies Cloud GTM and Co-Sell strategies. It streamlines AWS Marketplace Seller reporting through automated data analysis and metric generation. The platform processes sales transaction data from the AWS Marketplace and other custom sources to provide key insights for optimizing sales performance and simplifying the sales process. Sellers can effortlessly visualize real-time sales data, forecasts, and offers, including year-over-year, month-over-month, and quarterly growth, without requiring coding, BI authoring, or data science expertise. CloudSmart empowers sellers with specific customer information, fostering greater customer engagement and sales. Sellers have more visibility to renewals and opportunity sizes, leading to more co-sell.   **CloudSmart Partner Agent** design to simplify engagement with AWS Marketplace and the AWS Partner Opportunities.  Seamlessly co-sell, partner automation, and scaling Rocket.chat's business in the AWS Marketplace.   **CloudSmart Marketplace Based Acceleration** is a customer success process that outlines the design, build, listing of a successful AWS Marketplace listing. The process includes GTM, pricing, technical implementation, and business outcome alignment.   **We help companies succeed on AWS and AWS Marketplace in three ways:** - **Co-Build:** Design, build, and launch your product on AWS Marketplace using AWS Best Practices including WAFR. - **Co-Market:** Increase visibility and reach with AWS Marketplace using curated customer journeys. - **Co-Sell:** Collaborate with AWS to sell your product through AWS Partner Programs such as ACE, AWS Marketplace, and Targeted use cases. ## Strategy - **Expanding Co-Sell Engagement:** CloudSmart leveraged its proficiency in the Amazon Partner Customer Engagement (ACE) program to identify and drive co-selling opportunities between Rocket.chat and AWS. This strategic collaboration aimed to pinpoint high-potential customers and facilitate successful sales outcomes. - **Curated Sales Journey:** CloudSmart's in-depth understanding of the AWS Marketplace enabled Rocket.chat to design a tailored sales journey for its customers. This personalized approach ensured a smooth and efficient experience, guiding customers through the evaluation, purchasing, and implementation phases.   “CloudSmart has helped Rocket.chat expand its impact and visibility within the AWS ecosystem in several ways: with all the AWS partner programs, optimizing our Marketplace listing, all the funding requests, and all theAWS outcomes.” Head of Global Partnerships, Rocket.chat Bruno Weiblen ## Results and Benefits: Through this collaboration, Rocket.chat successfully empowered organizations to own and manage their conversations effectively and securely. The enhanced presence on the AWS Marketplace provided streamlined access to Rocket.chat's services, increased their visibility and credibility, and ultimately provided organizations with a significant advantage in the marketplace.The Rocket.chat-CloudSmart partnership yielded significant benefits. By partnering with CloudSmart, Rocket.chat successfully capitalized on the AWS Marketplace's vast potential. The collaboration not only enhanced Rocket.chat's co-sell engagement with AWS but also provided a superior customer experience, ultimately driving increased visibility, qualified leads, and accelerated sales growth. [![View Solutions](https://no-cache.hubspot.com/cta/default/20243812/interactive-207470528299.png)](https://www.cloudsmart.global/hs/cta/wi/redirect?encryptedPayload=AVxigLI1I1HTFyJXMdNOewaVJED3ExyhGmvIsCtrb%2BpIxx5daHgo6%2BMy%2FWvJkJY17ALowGFOmLQCST9EHGsDt9jopei9AGo7%2Ffh5qBlStNL9zUtSZUfN8sg4486BJuXS%2BQhdaQNGp6AFLWrRhg1RQsSDzxlKtsY66ct25PonpueYHYgkDPIU9omE1dU6IaknsCImewxxmbWvIa%2B8fcT1Hqk1&webInteractiveContentId=207470528299&portalId=20243812) ## Similar posts customer success ### [CloudKnit: Scaling SaaS Delivery with CloudSmart’s Marketplace Toolkit and Data-Driven Insights](https://www.cloudsmart.global/blog/cloudknit-scaling-saas-delivery-with-cloudsmarts-marketplace-toolkit-and-data-driven-insights) CloudKnit engaged CloudSmart to curate the AWS Marketplace onboarding and GTM experience. CloudSmart May 21, 2025 customer success ### [Cyber Security Cloud: Enhancing Marketplace Engagement with CloudSmart Insights and Amazon SES](https://www.cloudsmart.global/blog/cyber-security-cloud-enhancing-marketplace-engagement-with-cloudsmart-insights-and-amazon-ses) Cyber Security Cloud partnered with CloudSmart, deploying its CloudSmart Insights solution and integrating Amazon Simple Email Service (SES). CloudSmart May 19, 2025 aws marketplace seller info ### [Partner Central is moving into the AWS Console, and the legacy portal closes Sept 30](https://www.cloudsmart.global/blog/partner-central-is-moving-into-the-aws-console-and-the-legacy-portal-closes-sept-30) The new AWS Management Console will consolidate ACE opportunities and AWS Marketplace listings in the legacy Partner Central portal. Migrate by Sept.... 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