WeNite Visualized AWS Sales Data Without In-house Data Science Resources

Customer Challenge

WeNite, an innovative startup specializing in virtual event experiences, aimed to expand its reach by launching on AWS Marketplace. However, the company faced several challenges:

• SaaS Model Development: Transitioning their container-based application into a scalable, multitenant SaaS model suitable for AWS Marketplace.
• Marketplace Listing: Creating and deploying an initial AWS Marketplace listing that accurately represented their offerings and appealed to potential customers.
• Sales and Marketing Insights: Gaining actionable insights into sales performance and customer engagement without investing heavily in custom analytics solutions.

Partner Solution

To address these challenges, WeNite partnered with CloudSmart, leveraging their comprehensive suite of tools and expertise:

• SaaS Builder Toolkit: CloudSmart provided a toolkit that facilitated the transformation of WeNite's container-based application into a multitenant SaaS model, aligning with AWS Marketplace requirements.
• AWS Marketplace Listing: Assistance in creating and deploying WeNite's initial AWS Marketplace listing, ensuring visibility and accessibility to potential customers.
• CloudSmart Insights Deployment: Implementation of CloudSmart Insights, offering WeNite real-time dashboards and analytics powered by Amazon QuickSight.

This enabled WeNite to visualize sales data, forecast trends, and refine go-to-market strategies without the need for in-house data science resources.

Results and Benefits

The collaboration with CloudSmart yielded significant benefits for WeNite:

Accelerated Time-to-Market: Rapid development and deployment of a compliant SaaS model and AWS Marketplace listing.

Enhanced Sales Visibility: Access to real-time sales and customer engagement data, facilitating informed decision-making.

Improved Go-to-Market Strategies: Data-driven insights enabled WeNite to tailor marketing efforts and optimize sales approaches, leading to increased customer acquisition and retention.

About the Partner

CloudSmart Insights is an AWS Marketplace Sales Intelligence Dashboard that simplifies Cloud GTM and Co-Sell strategies. It streamlines AWS Marketplace Seller reporting through automated data analysis and metric generation. The platform processes sales transaction data from the AWS Marketplace and other custom sources to provide key insights for optimizing sales performance and simplifying the sales process. Sellers can effortlessly visualize real-time sales data, forecasts, and offers, including year-over-year, month-over-month, and quarterly growth, without requiring coding, BI authoring, or data science expertise. CloudSmart empowers sellers with specific customer information, fostering greater customer engagement and sales. Sellers have more visibility to renewals and opportunity sizes, leading to more co-sell.